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I’m Thieb — a Multidisciplinary Designer with a focus on Art Direction, Motion Design and 3D.

I love bringing ideas to life through crafted visuals and meaningful animations, playing with colors, composition, shapes, and details.

With ten years of experience collaborating with leading brands like Google, Spotify, Louis Vuitton, Netflix and Nike, I have contributed to craft visual experiences that redefine industry standards.

Now Art Director at Apple, I design and animate innovative concepts for groundbreaking product launches and campaigns, ensuring that each project embodies the brand’s iconic aesthetic while pushing creative boundaries.

As part of my journey, I also worked with independent studios, leading small creative teams and engaging in every stage of the creative process across diverse projects.

Originally from France and graduated from Gobelins School, my background has deeply influenced my approach to visual storytelling.

Based in Los Angeles, I’m always open to exploring new collaborations. Feel free to reach out!

Experience

APPLE, CUPERTINO (REMOTE)
AUG 2023 TO NOW
Art Director (via Magnit)

ACTIVE THEORY, LOS ANGELES
2018 TO 2023 — 5+ YEARS
Lead 3D & Motion ︎Designer

MAKEMEPULSE, PARIS
2016 TO 2018 — 1.5 YEARS
Lead Art Director

TOOL, SANTA MONICA
2015 TO 2016 — 1.5 YEARS
Motion & Interactive ︎Designer

Awards

Cannes Lions Awards x11
The Webby Awards x7
D&AD Awards x10
Clio Awards x19
One Show Awards x21
ADC Awards x6
The FWA — Site of the Year x1
The FWA — Site of the Month x7
The FWA — Site of the Day x28
Awwwards — Site of the Year x1
Awwwards — Site of the Month x4
Awwwards — Site of the Day x17
Designer of the Year — Nominee x1

Press

Hypebeast
Adweek
Billboard
Communication Arts
Fast Company
Motionographer
The FWA
AD Age
GQ
Complex

Buttermax —
Motion Branding

TYPE BRANDING, SOCIAL CONTENT
STUDIO ACTIVE THEORY, BUTTERMAX
ROLE MOTION/3D DIRECTION
YEAR 2023

Buttermax is the new gold standard for buttery smooth digital prod: A one-stop creative shop crafting beautiful, user-centric web experiences.
Leading the motion direction on this project with the Active Theory / Buttermax team, I worked on key branding animations and showcase new work every week with short teasers, playing with retro-inspired devices and crafted motion.

MOTION THIEB, S.HOBMAN 3D M. ELKHOLTI, M.KIM, J.HELD, THIEB, P.REPAUX, J.HENNARD DESIGN S.HOBMAN, A.THELANDER PRODUCTION J.FRAND, K.BLAIR, N.MOUNTFORD

Lost Giants —
Personal Series

TYPE 3D ANIMATED SERIES
STUDIO PERSONAL PROJECT
ROLE DIRECTION, 3D & MOTION
YEAR 2022

LIVE LINK

Sometimes you need to get lost to find yourself — Lost Giants is a poetic journey about the need to get lost to find yourself, with a series of unique 3D animated pieces. This project has a special meaning for me, as constantly stepping out of my comfort zone helped me find myself as a creative but also as a person. There was no better way for me to use my art, my craft to share this story!

DIRECTION, 3D & ANIMATION THIEB

Spotify —
2022/21/20/19/18 Wrapped

TYPE DIGITAL EXPERIENCE
STUDIO ACTIVE THEORY
ROLE INTERACTIVE, MOTION & 3D
YEAR 2018, 2019, 2020, 2021 & 2022

CANNES LIONS, THE WEBBY AWARDS, CLIO AWARDS, ADC AWARDS, ONE SHOW AWARDS, D&AD AWARDS

2018 CASE STUDY
2018 SPOTIFY CASE STUDY
2019 SPOTIFY CASE STUDY

Spotify Wrapped is a campaign released annually that takes listeners on a journey through how they listened over the past year, and artists on how their fans streamed their content. The experience attracts millions of fans every year, and is considered as one of the best marketing campaign of our decade.

I've been leading the Motion/3D part of the web experience five years in a row, from 2018 to 2022, giving every transition and animation a story to tell.

MOTION & 3D THIEB DESIGN SPOTIFY IN-HOUSE, A.THELANDER, S.HOBMAN, H.KIM, I.GARCIA, K.HOBLER DEVELOPMENT A.BERGIN, M.ANTHONY, M.CHANG, G.RODRIGUEZ, F.MOREL, P.HENG, G. HUBER, D. PIETERS, J.SANTOS, K.JAWAD, V.LUCENDO, A.NS, T.VAN GLABEKE, L.DE ROSA, D.LILLEQUIST, A.BARTOLOME, R.FILIBERTI, T.WATANABE PRODUCTION A.CHEN, K.BLAIR, S.JUZAC, M.MCCREDIE, N.MOUNTFORD, J.CRUZ, T.CONROY

Prometheus —
Fuel From The Air

TYPE DIGITAL EXPERIENCE
STUDIO ACTIVE THEORY
ROLE 3D & MOTION
YEAR 2021

FWA SITE OF THE YEAR, AWWWARDS SITE OF THE YEAR

CASE STUDY
LIVE LINK

Prometheus Fuels came to us with their vision of a zero net carbon world, where the public is as excited about new technologies as they were back in the golden age of science fiction. Given this retrofuture direction, we decided to build a scrolling narrative of the company’s mission, and my role was to create and animate the 3D scenes. The project won the Site of the Year award on both Awwwards and FWA.

3D THIEB, M.SUNGAILA, M.KIM, M.ELKHOLTI DEVELOPMENT M.SUNGAILA, G.YI, A.BERGIN, K.JAWAD, M.ANTHONY, J.SANTOS, R.FIKES DESIGN H.KIM, S.HOBMAN, A.THELANDER, R.DANTE PRODUCTION M.MURKIDJANIAN, K.BLAIR

Adidas —
Chile20 Digital Campaign

TYPE DIGITAL EXPERIENCE, PHYSICAL RETAIL & SOCIAL CONTENT
STUDIO ACTIVE THEORY
ROLE ART DIRECTION, 3D & MOTION
YEAR 2020

FWA SITE OF THE MONTH, AWWWARDS SITE OF THE MONTH

CASE STUDY
LIVE LINK

CHILE20 is a futuristic digital journey, inviting fans to explore Adidas Original's first fully digital clothing campaign in three worlds of street culture while broadcasting a series of films. On this project, I led the creative across website, in store retail and social media.

ART DIRECTION & DESIGN THIEB, A.THELANDER 3D & MOTION M.KIM, THIEB, I.GARCIA DEVELOPMENT V.LUCENDO, P.HENG, H.ARELLANO, T.VAN GLABEKE PRODUCTION & STRATEGY S.JUZAC, E.BENSON

Selected pieces —
Interactive & Motion

TYPE MISC
STUDIO ACTIVE THEORY
ROLE INTERACTIVE, MOTION & 3D
YEAR 2020, 2021, 2022

Bits of projects, motion explorations or captures. I couldn't not add to my portfolio a selection of some of my favorite interactive & motion pieces I worked on with the team at Active Theory. Includes work for Spotify, Thorne, the US Air Force, Microsoft and Netflix.